NEWS

The Return of The Elf on the Shelf

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This past Thanksgiving weekend The Elf on the Shelf made her familiar return to our home.  If you have young children, grand children, nieces, and nephews, you are probably all too familiar about the impact these little scout elves have added to Christmas tradition.  In my opinion, what the smart phone did to the mobile phone industry is similar to what The Elf on the Shelf has done to the Christmas Season!

For those of you unfamiliar with The Elf on the Shelf, these scout elves are sent from the North Pole to help Santa Claus manage his Naughty and Nice Lists.  Once a family adopts an elf, and names it, that elf receives its Christmas magic and can fly to the North Pole every night to report the day’s activities to Santa.

So when our elf made its annual return the morning after Thanksgiving, it wasn’t only the start of the Christmas season; it was the beginning of weeks of good behavior of our two young daughters.  Well, perhaps the effort of good behavior would be more accurate!

So this got me thinking.  What would happen if an Elf on the Shelf were in our businesses at this time of year?  How would that shape our behavior?

Perhaps we would be more productive.  Maybe starting our day 30 minutes earlier, and finishing our day 30 minutes later?  Did you know that adding one hour of productive work time each work day, adds up to six work weeks over a year!

If you are in sales, what if instead of getting to the office on time, you planned to meet with a client or prospective client before heading into the office?  That would add up to another 250 sales appointments over a year!  What type of impact would that have on your sales results for the year?

What about your dedication to skills training and self improvement?  How good of a student were you in this area last year?  What are your plans to be a better student this year?  Do you want to be a better student?  If so, start with this: stop telling yourself: “I already know that.”, and ask yourself: “How well do I do that?”

Since we are dedicating that extra six weeks of work to our year, here are a couple of ideas:

Resolve to read one book each month.  Don’t just make it all about business.  Make sure that 50% of the books are about motivation, attitude, and self improvement.

Find two other sales colleagues and schedule one hour per week to practice role playing sales scenarios.  Why would three people be the magic number?  One person plays the role of the sales person, one person plays the role of the customer, and one person plays the role of the observer.  Take 10 minutes to role play a situation, and 10 minutes to discuss amongst the three of you how things went.  What went well?  What you would have done differently?  Then switch roles.  In the one hour, everyone gets a chance to play each role. 

The best thing about this type of exercise is that it is practice.  Not practicing with your colleagues, means that you are practicing on your customers and prospects; is that what you really want to do?  If you and two colleagues are disciplined to schedule this once a week for an entire year, all three would be on your way to being sales experts!

I hope these ideas helped you think about what you could focus on for next year.  If you could just master one of them over the next 12 months, what type of impact would that have for you?

So you may have experienced that The Elf on the Shelf does an excellent job at jump starting our behavior.  If that is what you need, I suggest you go out and buy one.

The real challenge is all up to you.   Can you maintain the daily discipline for the long term?  If you said yes, get ready to reap the rewards!

Important Life Lessons from an NFL Player

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All Pro NFL Defenseman JJ Watt recently stopped by a youth football game, and gave some words of advice.

Although he was talking with young kids, his advice was meant to be for what you do throughout life.

Here are some of the highlights:

“Play because you love the game.”  If you don’t love what you do, then get out of the game and find a new one.  When you love what you do, it shows.  When you don’t love what you do, it shows.  Love it, or leave it.

“Work hard.”  Pretty simple, not much explanation required.  I would also add don’t get discouraged, when other people are doing better than you.  Just know in your heart that you have done your best, and that you will strive to get incrementally better every day.

“Listen to your coaches, parents, and teachers.”  People want to help you succeed.  Whether it is family, friends, employees, peers, teachers, or mentors; listen to them and accept their help.  JJ fully admits that he didn’t get where he was today, just because he was better than anyone else.  He had great coaches, parents, teachers, and friends that challenged and encouraged him to do his best, and sometimes it meant doing things that were hard.

“Take the right road.”  I don’t think JJ could have put this any plainer, whether talking to a child, or an adult.  He simply says: “You know the difference between right and wrong.  You will have chances in life when you will reach a road where there is the right way and the wrong way.  Take the right way every time.”

“Do your homework.”  Your parents told you all through your school years.  Once you grew up and got your business cards, you may not have had homework.  Your real homework is to be prepared.  Are you prepared everyday you go out to that business meeting, or sales appointment?  People today are busier than ever.  Be prepared, and don’t waste their time. 

People appreciate when you are prepared, and bring value to the time you schedule with them.  People don’t want to do business with people that waste their time.

Here is a simple rule for sales on what customers want:

Customers are looking for you to help them accomplish something they are not, or they are looking for you to help them avoid something they are going through.  If you cannot be prepared to do this for customers on your appointments, you may want to think about getting out of sales.

“Eat your vegetables.”  I would guess that your doctor would support that comment no matter what age you are.

“Listen to the people who are trying to help you, and avoid the people who are trying to bring you down.”  Hang around positive people that want nothing but the best for you.  They will help you succeed.

Don’t let negative people rain on your parade; move past them.  They will only bring you self doubt, and lower your self-esteem.

Here is the actual video, which is about 2 minutes.  The video is not well lit, due to the time of day.  However it is more important for you to listen to it versus what you see:







Everything has Meaning

“No experience is ever wasted.  Everything has meaning.”

This is the message that was staring me in the face the other day as I drank my coffee on the way to the office.

Until I get to discuss that with Oprah one day, I did spend a lot of time thinking about the phrase on that coffee cup and what it meant to me.  If I really wanted to focus on all my experiences, the easiest way to categorize them would be good and bad.

Bad experiences should be viewed as a learning experience and the opportunity to turn a negative, into a positive.  Negativity is not your friend.  Negative thoughts do nothing good for you.  Your productivity is reduced.  Stress and worry rise, even to a point that could trigger anger.

These negative thoughts will just drain your energy, and make it more difficult for you to get traction going for a positive attitude.

Ever had a “BAD” day?  Sure you have; we all have.  At the end of the day, were you energized or were you exhausted?

Here is a good rule to practice: Whenever you have a bad experience, give the negative thoughts on that experience a maximum lifetime of one hour, and move on to positive action.

It would be foolish to let something small like a rude encounter with someone during your commute to work sabotage your entire day.  Aside from yourself, you could begin to breed negativity amongst others, which could have a domino effect, and put you in a deeper hole.

On the other hand, with a serious bad experience, the same rule applies.  After an hour, negative thoughts are not helping you.  You have to get over it, so you can ask yourself: How can I focus on this problem and turn it around?  You can’t do that when your mind is focused on negative thoughts.

A great example of this is one of our state’s (New Jersey) most famous entrepreneurs Thomas Edison.  He wasn’t just the guy who invented the light bulb, he is the guy who discovered thousands of ways that a light bulb would not work.

I would have to say, from my experience, that bad experiences are easier to handle.  The reason I say that is because a bad experience is like a cold slap in the face; a wakeup call. 

Good experiences, while they make us feel happy and fulfilled, can be dangerous as well.  Believe me, I am all for focusing on a positive attitude.  The one thing to be aware of is that long streaks of good experiences also start to build denial and complacency, and you need to make sure that they are kept in check.

I see this happen in areas like sales all the time.  Sales people should work on improving their skills day by day, and incrementally improve to be the best they can be.  However, when I discuss skills training with many business owners, and sales people, the attitude is: “We really don’t need that right now, because business is good.  We have done that before, and we know all about it.”

Rather than just say: “I know that already.”  Ask yourself: “How well am I doing that?”

Strive to be the best sales person you can be.  The reality is that most likely there is a better sales person out there than you, and you may just be lucky that they don’t work for your competition (yet).

I have also seen companies talk about how their business this year has been one of the better years they have had in more than five years, which is fantastic news.  I would also ask: “What needs to improve in my business to keep the momentum going?”

Recessions come and go, and recession proofing your business is a full time job; even more so during the good times.  If you would like more ideas on recession proofing your business read my article here.

Two important questions:

Bad experiences: “What am I learning from this?”

Good experiences: “How can I improve on this?”

The answers can very well be the key to your success!

As Oprah says: “No experience is ever wasted.  Everything has meaning.”